‘Seeking Sister Wife’ Stars the Merrifields Hunt for Investors to Back Their Grand Plan

For years, viewers of Seeking Sister Wife have watched Dannielle and Garrick Merrifield build — and rebuild — their unconventional family.

Now, as they settle into life with a new wife and a newborn baby, the couple has turned its attention to something far more ambitious than courtships, candles, or questionable self-published books. They’re asking for investors.

A Family Dream Wrapped in Luxury Branding

Since their debut in Season 3, the Merrifields have tried just about every income-boosting venture they could think of. TLC’s spotlight certainly helped keep the lights on, and Garrick’s construction business, run with his brother-in-law, appeared to provide some stability.

Dannielle even experimented with a candle line, though followers noticed it struggled to gain traction.

More recently, Garrick released a book — and the internet turned it into a punchline. Many viewers felt it was “nothing but a poorly written joke.”

Yet with the arrival of their sister wife, Lorrana, and her new baby, the household has grown into a bustling tribe of one husband, two wives, two teenage boys, and two little girls. Supporting that many people requires more than sporadic side hustles, and the Merrifields seem to know it.

Enter their newest idea: The Merrifield Collection, a luxury-branded resort concept, introduced through an AI-generated promotional video with Dannielle as the official spokesperson. Their pitch? Investors. Lots of them.

A California Resort — From Colorado

According to the family, Garrick’s construction company will handle the contractor work if the resort becomes a reality.

The proposed location is in California, even though the Merrifields live in Buena Vista, Colorado. Whether they plan to uproot the entire family remains unclear.

What is clear is how aggressively they’re promoting the project. They want people on board — financially — and they’re not shy about it. But fans? They’re… not convinced.

The Backlash: “This Is a Grift!”

Once clips from the AI promo hit social media, longtime viewers immediately flagged red flags. Many felt the entire pitch screamed inexperience and desperation rather than polished business planning.

Several comments spoke for the larger sentiment:

“The ai renderings are awful. Wonder if this will end up being a scam that puts gerrick in jail.”

“Business plan? They’ll get a template the day before the big meeting, loan application, investor call…wev.”

“Guarantee these people have no dang plan with those crappy ai mockups. All they want is people’s money. Ridiculous.”

“EWWWW ETA: PLEASE, do NOT give this person, family, corporation money! This is a Grift!”

Many critics also pointed to long-circulating rumors about Garrick’s construction company — claims of “poor reviews” and the business “not being rated by the BBB.” These allegations have never been officially confirmed, but they fuel the skepticism swirling around this new venture.

A Dream or a Disaster Waiting to Happen?

At this point, The Merrifield Collection is more concept than concrete. Without investor backing, it may remain nothing more than an AI mock-up and a lofty dream.

Whether the family genuinely sees this as a long-term legacy project or simply another attempt to monetize their fame is still up for debate — and fans have made it abundantly clear where they stand.

Be sure to catch up on everything happening on ‘Seeking Sister Wife’ now. Come back here often for all ‘Seeking Sister Wife’ spoilers, news, and updates.